- Online First™
Linking reputations through umbrella branding
Jeanine Miklós-Thal
Online First™, 31 January 2012
- Online First™
Investigating brand preferences across social groups and consumption contexts
Minki Kim and Pradeep K. Chintagunta
Online First™, 6 January 2012
- Online First™
A dynamic quality ladder model with entry and exit: Exploring the equilibrium correspondence using the homotopy method
Ron N. Borkovsky, Ulrich Doraszelski and Yaroslav Kryukov
Online First™, 13 December 2011
- Online First™
A censored random coefficients model for the detection of zero willingness to pay
Johannes Reichl and Sylvia Frühwirth-Schnatter
Online First™, 29 November 2011
- Online First™
Conversion of ordinal attitudinal scales: An inferential Bayesian approach
Michael Evans, Zvi Gilula and Irwin Guttman
Online First™, 25 November 2011
- Online First™
Does banner advertising affect browsing for brands? clickstream choice model says yes, for some
Oliver J. Rutz and Randolph E. Bucklin
Online First™, 14 November 2011
- Online First™
Impact of social network structure on content propagation: A study using YouTube data
Hema Yoganarasimhan
Online First™, 29 September 2011
- Online First™
Enriching interactions: Incorporating outcome data into static discrete games
Paul B. Ellickson and Sanjog Misra
Online First™, 23 September 2011
- Online First™
An empirical analysis of individual level casino gambling behavior
Sridhar Narayanan and Puneet Manchanda
Online First™, 16 August 2011
- Online First™
Heterogeneity and the dynamics of technology adoption
Stephen P. Ryan and Catherine Tucker
Online First™, 11 August 2011