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Volume 1 / 2003 - Volume 9 / 2011
109-137
Do frequency reward programs create switching costs? A dynamic structural analysis of demand in a reward program
Wesley R. Hartmann and V. Brian Viard
139-176
The impact of advertising on consumer price sensitivity in experience goods markets
Tülin Erdem, Michael P. Keane and Baohong Sun
177-204
Procurement bidding with restrictions
Ganesh Iyer and Amit Pazgal
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