A common issue in cluster analysis is that there is no single correct answer to the number of clusters, since cluster analysis
involves human subjective judgement. Interactive visualization is one of the methods where users can decide a proper clustering
parameters. In this paper, a new clustering approach called CDCS (Categorical Data Clustering with Subjective factors) is
introduced, where a visualization tool for clustered categorical data is developed such that the result of adjusting parameters
is instantly reflected. The experiment shows that CDCS generates high quality clusters compared to other typical algorithms.