In this paper, a multiservice transmission scheme which joints voice, video, interactive game and signaling is evaluated for the dedicated channel of the Universal Mobile Telecommunications System. The transmission rate for each service is determined by means of an adaptive transport format selection. In the UMTS standard, this selection is based on power allocation provided by radio resource controller, trying to match the Eb/No requirements of the individual services. An appropriate selection of the individual rates of each multiplexed service, taking into account its particular QoS requirements, will provide a more efficient resource management than the transmission only restricted to power allocation. For this purpose, we propose and evaluate a new selection strategy based on buffer occupation, delay requirements and target bit rate keeping power constraints that intends to improve the basic operation trying to minimize the impact of the whole network. Video and game services are multiplexed in upper layers (logical channels) sharing a common transmission rate (transport channel). In this paper, it is proposed a new strategy to share the transmission rate set for this transport channel between both services taking into account their particular requirements. Results show that considering delay constraints provides a more balanced performance of the multiplexed services.